360° feedback, also known as multi level or multi source feedback is a process of gathering information about the 'participant' from a variety of useful sources (the 'respondents'). It is a process whereby an individual is rated on his/her performance by those who are familiar with his/her work. The respondents include peers, direct reports, customers, managers and other stakeholders. Initially, the individual participant undertakes a self-assessment which presents an opportunity to reflect upon his/her own performance. This self-assessment is then enhanced with responses from selected stakeholders providing a richer picture of individual performance.
If leaders in an organisation are to improve, they need to know what to improve. 360° leadership review tools help individuals understand how others perceive and interpret their behaviour. Gaining an understanding of how others view leadership behaviour is a good starting point for individuals to understand themselves better and ultimately improve leadership performance.
Avidus Associates has created and implemented bespoke 360° tools with great success, witnessing significant shifts in organisational culture as a result of successful implementation.
Why undertake a 360° leadership review?
It conveys strong signals that an organisation values the opinion of staff and partners and serves to:
- Support cultural change in identifying and promoting behaviours key to organisational success
- Encourage a focus on development activities that will increase leadership capability and ultimately lead to greater organisational success
- Develop a heightened level of self-awareness in leaders
- Engender a willingness amongst staff and stakeholders to openly offer feedback
- Cultivate a culture of openness and honesty, whereby all views are valued
- Foster an appreciation of the benefits of learning and development for individuals and the organisation
- Promote a heightened sense of individual responsibility for development
- Encourage significant levels of involvement across the organisation
360° tools act as a catalyst to improving leadership capability. Call us to discuss further.
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